Campfire Cooking

A Smoke-Scented Guide to S'mores

The golden-brown heretics versus the flaming-torch purists. Ohio chocolate upgrades. And the one ratio most people get wrong.

6 min read Hocking Hills, Ohio Firewood & Fire Culture

Somewhere between 1927, when the Girl Scouts first printed the recipe in Tramping and Trailing with the Girl Scouts, and last Friday night at a cabin off Big Pine Road, the s'more became the single food that makes adults act like children without anyone judging them. This is a guide to doing it right.

Not fancy. Not reinvented. Just right.

The two schools of marshmallow

You are, whether you realize it or not, on one of two sides.

The golden-brown school rotates the marshmallow patiently over glowing coals (not flames) for two to three minutes until it's a uniform toasty brown, slightly soft, still structurally intact. This is the correct way. It is also the way that requires patience, and patience is a thing most cabin weekends run short on.

The flaming-torch school thrusts the marshmallow directly into the flame, lets it catch fire, and then blows it out dramatically before the exterior carbonizes completely. The result is black and shattered on the outside, molten and practically gaseous inside. It looks like arson. It tastes like heaven.

There is no right answer here. There are only loyalties. Ask around the fire.

A properly toasted marshmallow is a two-minute meditation. A torched one is a three-second commitment to chaos. Both are valid paths.

The chocolate problem (and the Ohio solution)

The traditional s'more calls for Hershey's milk chocolate, and look — it works, it's the one everyone grew up with, and there's a nostalgic case for it. But if you're already in Ohio, there's a better move.

Anthony-Thomas. Family-owned, based in Columbus since 1952, and their buckeyes — the chocolate-dipped peanut butter balls that are functionally Ohio's state candy — melt into a marshmallow in a way Hershey's simply doesn't. You can get them at most Kroger stores, and you'll find them at the Logan IGA if you're driving in. One buckeye per s'more, smashed gently onto the graham before you assemble. It is, respectfully, a superior experience.

Other upgrades worth trying:

The ratio most people get wrong

The correct s'more, by weight and geometry

Most people stack too much marshmallow and not enough chocolate. The correct ratio is slightly more chocolate mass than marshmallow mass — because the marshmallow is air, and the chocolate is the thing that actually carries the flavor through the smoke. Press the hot marshmallow onto the chocolate first. The residual heat melts the chocolate. That's the whole trick.

Why hardwood coals matter

If you've only ever made s'mores over a gas fire pit or a propane camp stove, you have not actually had a s'more. You've had a s'more-shaped object.

Hardwood fires — especially oak, hickory, and cherry, the three dominant hardwoods in Hocking Hills forest — produce smoke with specific phenolic compounds that imprint on anything sugary held above them. That smoke note, in combination with the caramelized marshmallow sugar, is the thing that makes the s'more taste like a campfire and not a dessert. Propane burns cleanly. It produces no flavor. Your marshmallow will be toasted; it will not taste like a fire.

The coals also matter. Wait until the flames have died down and you have a bed of glowing orange embers with a dusting of gray ash. That's when marshmallow toasting is at its best — steady, even heat, no flare-ups, no soot. The patience window is about 20–30 minutes after you've had a rolling flame.

Common Mistake

Rushing the coals. People try to toast over tall flames because the fire is "ready" — it's not. A proper s'more fire looks almost done. The coals glow; there are no tall flames. That's when you start.

The variations worth trying

The campfire cone

Stuff a sugar cone with marshmallows, chocolate chunks, and whatever else — sliced strawberries, banana, chopped peanut butter cups. Wrap in foil, place on coals for 3–4 minutes. Unwrap carefully. It's a s'more in handheld form. Good for kids who can't be trusted with a pointy stick.

The grown-up s'more

Replace the graham with a shortbread cookie (Walker's are ideal). Use dark chocolate. Add a thin slice of candied ginger or a flake of flaky salt. It tastes like somebody's aunt with good taste made it for you.

The reverse s'more

Toast the marshmallow to gold-brown. Sandwich between two chocolate-covered graham crackers (Keebler makes them). No assembly required beyond "put marshmallow in middle." Good for beach-chair lazy nights.

What you actually need

A fire built with real seasoned hardwood. A long roasting stick (metal telescoping ones beat green branches — green branches leak sap, dull the flavor, and sometimes split). Graham crackers. Chocolate. Marshmallows. Paper towels for the inevitable.

And time. The s'more is not a fast food. It's a slow one masquerading as a snack, which is most of its charm.

If you want a fire that makes s'mores worth making, start with wood that's been properly seasoned — not the green or soft-pine bundles most grocery stores sell. That's the whole difference between a toasted marshmallow and a real one.

Before your next fire

Let us handle the wood.

Hand-inspected, properly seasoned hardwood — split, stacked, and delivered free across Rockbridge, Logan, and Sugar Grove.

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